Samsung: Collections
A Galaxy of Possibility: a robust and lengthy campaign spanning TVC, OOH, digital, experiential and .com.
Client
Samsung
Agency
R/GA
Year
2017
↳ Context
The possibilities are endless when you connect your Galaxy S7 with other Samsung devices, we needed to create a long-term brand campaign to show exactly that.
↳ Execution
Our team created a system showing how powerful these devices are when they come together through a series of lifestyle stills and video, product photography and feature-driven videos to be leveraged across a wide variety of channels in the marketing mix. Move. Fitness that fits your life. Move with Galaxy. Go. Stay connected. Never tied down. Go with Galaxy. Explore. See where Virtual Reality can take you. Explore with Galaxy. Create. Share the whole story. Create with Galaxy.
